Posts Tagged ‘certainty’
The Myth of the Easy Button: What People Really Want to Achieve Their Outcomes
That Big Red Button We All Secretly Want If you’ve ever browsed through an office supply store, you’ve probably seen one of those shiny red novelty buttons labeled “EASY.”Press it, and it chirps:“That was easy!” It’s funny, sure — but here’s the more profound truth: We all want the easy button in life. We crave…
Read MoreWhen you Have Certainty at the Moment of Truth
In my book Moments Matter, I share my first-hand account of how one defining moment can create a lifetime of purpose. Over the past fifteen years, I have spoken to hundreds, if not thousands, of people who have shared their personal accounts of their “moments.” Hearing about their “moments” has further solidified my belief that…
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